Electroencephalography in Communication Research: A Review of the Past and a Glimpse of Future Possibilities (2024)

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Volume 42 Issue 4 September - December 2018
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Alyssa C. Morey

Department of Communication, University at Albany

,

Albany, NY

,

USA

CONTACT Alyssa C. Morey alymorey@gmail.com Department of Communication, University at Albany, Social Science 333, 1400 Washington Avenue, Albany, NY 12222, USA

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Annals of the International Communication Association, Volume 42, Issue 4, September - December 2018, Pages 243–269, https://doi.org/10.1080/23808985.2018.1537723

Published:

21 October 2018

Article history

Received:

15 October 2018

Published:

21 October 2018

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    Alyssa C. Morey, Electroencephalography in Communication Research: A Review of the Past and a Glimpse of Future Possibilities, Annals of the International Communication Association, Volume 42, Issue 4, September - December 2018, Pages 243–269, https://doi.org/10.1080/23808985.2018.1537723

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Abstract

This manuscript focuses on the application of electroencephalography (EEG) in communication science. The hopeful assumption championed here is that EEG elicits curiosity across a broad swath of communication scholars, and the information provided is intended to instruct this wide spectrum of researchers. The starting point is an overview of psychophysiological research and elucidation of the primary advantages of EEG. The next section on ‘EEG basics’ emphasizes a conceptual understanding of the EEG signal, EEG analyses, and EEG-based measures. An overview the extant EEG-communication literature provides a preliminary answer to the question of how EEG might be effectively applied to communication inquiries. Instructed by the review of literature, theoretical, conceptual, and methodological considerations are broached in the final section.

Media neuroscience, neuroscientific media psychology, electroencephalography, EEG, ERP, neural oscillations

© International Communication Association 2018

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OTHER > Communication Insight

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